Success Stories

The team at EL PAIS quickly learned that producing a newsletter for emailing required the involvement of designers, developers, and editorial team members preparing the content. It took weeks to take a newsletter from concept to deployment. They found a platform in Stensul that democratized content creation, meaning non-technical people, notably the journalists behind the newsletters, could produce the emails. A new newsletter could be developed and issued in one to two days, with updates taking minutes.

MINDBODY takes the stress out of the day-to-day management of fitness, beauty, and wellness businesses around the globe. A need to personalize customer emails plus the time-consuming creation method was producing unwanted stress for MINDBODY’s marketers. They reduced the tension by simplifying and speeding up email creation with Stensul. Emails were now produced in 15 minutes each, allowing for agility and flexibility when it came to last-minute changes or urgent requests. It also provided time to develop more strategically relevant retention and prospecting email programs far more efficiently. Read how they achieved those results.

Reflective of Sercante’s commitment to bringing clients proven ways to harness marketing automation, they chose to create emails for MarDreamin’ 2023 in the Stensul Marketing Creation Platform™. A driver for that was it took 4.5 hours to produce one email from start to finish, on average, for the 2022 event. Stensul passed this exciting real-world test in flying colors. The MarDreamin' team cut email creation time by nearly 30%. Read their story now.