AI is turning the creation problem into a shipping problem.
Stensul was built so that whatever creates the content — a marketer, a designer, or an AI agent — the output is on-brand, compliant, approved, accessible, and ready to go live.
The Stensul MCP Server makes our governance layer callable by any AI agent from any MCP-supporting tool.
Two ways in. One governance layer. Create inside Stensul with AI built into every stage — or connect any external AI agent through Stensul MCP, and the same governance applies.
AI generation and refinement with guardrails
Stensul MCP
Governed Creation™, callable from anywhere.
When a marketer drafts in Claude, comments in Slack, or briefs an agent in Figma — the work has moved. The Stensul MCP Server is how governance moves with it.
Any AI agent calling through the Stensul MCP Server operates inside:
- Approved template structures — modules, layouts, and locked components
- Brand rules — fonts, colors, voice, locked design tokens
- Accessibility validation — WCAG 2.1 AA checks against rendered HTML
- QA and review workflows — the same checks human creators pass through
Bring Your Own LLM
Connect your organization’s approved LLM to Stensul so every AI feature routes through your own managed environment — under your contracts, inside your security perimeter.
- Connect Azure OpenAI, AWS Bedrock, or Google Gemini
- AI runs under the data policies and agreements your organization has already negotiated
Brief Upload & AI Email Creation
Upload a brief and get a working first draft — structured, on-brand, and ready to refine.
- Upload a PDF, Word doc, or spreadsheet as your prompt input
- Generate a complete email draft in minutes, built inside your approved templates
- Add instructions to steer tone, audience, or CTA without re-uploading
- Start from a one-line description or a full campaign brief — either works
AI Content Creation
Write faster, stay on-brand, from first draft to final copy without leaving the governed environment your team already works in.
- Generate subject lines, preheaders, and body copy from a prompt
- Adjust tone and writing style without starting from scratch
- Use Smart Duplicate to take any existing email and prompt updates directly
- Every suggestion runs inside your brand rules — locked modules stay locked
How teams ship faster with Stensul
A large technology company's Security Marketing team knew their emails weren't landing—7% open rates, 1.3% CTRs, and a rigid Digital Content Document process that drained every ounce of creativity. They didn't know a better option existed until they found Stensul. The Growth Marketing Technology Solutions team switched to a self-serve, no-code workflow with native MAP integration that slotted cleanly into the Company's infrastructure. Open rates nearly tripled to 20%, click-through rates rose 4.5x to 5.7%, and creation time collapsed from hours to 10–20 minutes. Subscribers became more engaged—and marketers finally felt proud of what they were sending.
Technology Manufacturing
A large technology company's Global Events team promoted six major conferences a year through bloated Digital Content Documents—spreadsheets meant to streamline work that instead introduced errors, delays, and two-month head starts on incomplete information. The Growth Marketing Technology Solutions team consolidated the approach in Stensul, creating a single, unified campaign that cross-promoted events using persona-driven content and collaborative workflows across 20+ stakeholders. Email creation time was cut by more than half, back-and-forth in reviews dropped 90%, and monthly hours plummeted from 27,000 to under 850. Open rates rose 179% and CTRs jumped 211%—with a consistent customer experience to match.
Technology Manufacturing
A large healthcare company sends nearly 9 billion emails a year, yet each build took 70 hours and 70 manual steps. Designers had become "brand police," burned out and boxed out of real creative work. The head of Marketing Operations made Stensul the anchor of a change management program—automating module mapping, embedding brand and compliance guardrails, and letting designers build desktop and mobile layouts side by side. Email creation became 12x faster, the team handled 20% more requests without new headcount, and engagement climbed 4 points above retail benchmarks. Designers got their strategic time—and their jobs—back.
Healthcare
The work only matters if it can actually go live.
Stensul gives enterprise marketing teams the AI tools and governance required to ship — on-brand, compliant, approved, and accessible.
