In a move reflective of Sercante’s commitment to bringing to its clients proven ways to harness marketing automation for the highest possible efficiency level, they chose to create emails for MarDreamin’ 2023 in the Stensul Marketing Creation Platform™, exclusively after exploring other email creation options. A driver for that was it took 4.5 hours to produce one email from start to finish, on average for the prior year’s event. MarDreamin’ presented an unusual opportunity to see how Stensul could perform in an exciting real-world test. It passed in flying colors, allowing the MarDreamin’ team to cut email creation time by nearly 30%.
