High-converting landing pages requires a strategic approach that every digital marketer needs to know. A well-optimized landing page not only drives traffic but also compels users to take action. Follow these five best practices to enhance your landing pages and drive better results.
The close of another year is upon us, and with it comes the opportunity for reflection. 2024 was nothing if not eventful—from the spectacle of the Paris Olympics to the premier of Wicked—whether you took part in Brat Summer or preferred a more demure, more mindful approach. And who can forget everyone’s favorite pygmy hippopotamus, Moo Deng? 2024 was certainly one for the history books.
Internal agencies have to meet the high expectations of multiple stakeholders across departments while balancing the need for creative flexibility. Read this post to learn about the most common issues internal agencies face when creating emails and how addressing these challenges can lead to faster, more efficient, and on-brand email campaigns.
Imagine this: You're overseeing the launch of a massive email campaign for a global product rollout. The stakes are high and the timeline is tight. Your team—spread across multiple departments, each using different tools—needs to create personalized, on-brand emails for customers across various segments. It sounds simple enough, but as soon as the work begins, you hit a bottleneck.
In today’s digital world, brands face pressure to meet customer expectations for personalized interactions. The integration of Stensul and Adobe Journey Optimizer accelerates the content supply chain, enabling brands to scale personalized content production while maintaining brand compliance and reducing technical resource demands.
Render testing is now faster, easier, and more certain with the new Email Testing feature of the Stensul Marketing Creation Platform. No more toggling between screens or completing your HTML and manually uploading it to a different platform. Now your email builder can go directly from building to testing in the same modal when you click the Email Testing button located on the Email Builder page.
Whether you want to deepen your knowledge, expand your skill set, or advance your career, Marketo certification equips you with the tools and expertise you need to succeed in today's competitive landscape. Become a Marketo expert and elevate your email marketing game with certification programs that offer hands-on training and industry insights for career success.
Learn how email personalization boosts open rates, CTR, and revenue. Get tips on basic to advanced personalization techniques. Discover Stensul's DCA tools.
