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Stensul blog

The Creative Brief

Perspectives on marketing, marketing operations, martech, and email and landing page creation

Governed Creation
January 21, 2026

Introducing, Governed Creation™

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August 20, 2025

Unlocking campaign velocity: a guide for CMOs and digital leaders

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August 14, 2025

When you control the process, you can control (and deliver) the outcome

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August 12, 2025

Workflow costs: How invisible inefficiencies drain your marketing budget

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August 11, 2025

Unlock strategic value with a governance-led workflow

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August 11, 2025

5 steps to diagnosing your marketing ops workflow problems

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August 7, 2025

The role of AI and automation in improving campaign velocity

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August 6, 2025

The economic case for AI in your campaign creation workflow

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August 4, 2025

Why change your email creation process

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August 1, 2025

Why marketing operations leaders are becoming the new workflow architects

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August 1, 2025

Six ways Gen AI helps speed up email creation

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July 25, 2025

How to leverage your team’s expertise and experience for maximum return

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July 23, 2025

Four ways email creation team leaders can be more effective

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