High-converting landing pages requires a strategic approach that every digital marketer needs to know. Follow these five best practices to enhance your landing pages and drive better results.
The close of another year is upon us, and with it comes the opportunity for reflection. 2024 was nothing if not eventful—from the spectacle of the Paris Olympics to the premier of Wicked—whether you took part in Brat Summer or preferred a more demure, more mindful approach. And who can forget everyone’s favorite pygmy hippopotamus, Moo Deng? 2024 was certainly one for the history books.
Internal agencies have to meet the high expectations of multiple stakeholders across departments while balancing the need for creative flexibility. Read this post to learn about the most common issues internal agencies face when creating emails and how addressing these challenges can lead to faster, more efficient, and on-brand email campaigns.
Whether you want to deepen your knowledge, expand your skill set, or advance your career, Marketo certification equips you with the tools and expertise you need to succeed in today's competitive landscape. Become a Marketo expert and elevate your email marketing game with certification programs that offer hands-on training and industry insights for career success.
Stensul empowers designers to unleash their creativity, collaborate effortlessly, and turn their visions into reality at unprecedented speed. Learn how Stensul does more than save designers time: It lets them amplify their creative prowess.
When email team leaders feel have too much to do, they need to delegate. Delegating the right way will lighten workloads, raise the team's productivity, and the performance of campaigns. If handled poorly, however, delegation efforts can backfire with profound consequences. This post offers a proven nine-step approach to help leaders delegate with confidence and virtually without risk.
The main reason designers can’t spend as much time on design as they want is an inefficient email creation process. An efficient process brings all involved in creating a marketing asset into a single, collaborative environment. Learn how the Stensul Marketing Creation Platform™ can reduce creation time by up to 90%, freeing up more time for creativity.
If your organization currently builds emails and landing pages in ESP/MAP builders, it's time to consider a better option: a marketing creation platform. This post will explain how a platform can transform your current process from one that's too complex, takes too much time, is too risky, and even too frustrating into one that's easy and efficient for even non-technical people.
