Stensul and Movable Ink are revolutionizing how marketers create and deliver personalized content. A newly enhanced platform integration takes this partnership and experience to the next level in 2025.
The Stensul Platform lets teams create on-brand, render-tested marketing assets easily and efficiently, so they can spend more time optimizing marketing performance that impacts the business. Movable Ink’s product, Studio, automatically transforms data into personalized content across touchpoints at the moment of engagement, helping brands deliver more relevant customer experiences at scale. Together, the Stensul–Movable Ink integration enables marketing teams to streamline workflows, craft highly engaging content, and deliver seamless customer experiences.
[NEW] Enhanced platform integrations
The Stensul–Movable Ink integration just got smarter, empowering enterprise marketing teams to create personalized campaigns faster and with fewer hurdles.
“Movable Ink has been a valued Stensul partner for years,” said Noah Dinkin, Founder and CEO of Stensul. “After witnessing how powerful the Stensul–Movable Ink integration has been for our joint customers, we were eager to deepen the integration between our platforms, providing new dynamic preview capabilities of Movable Ink content directly within the Stensul Builder. Users love it and are able to save even more time while producing great campaigns.”
This constant collaboration led to new features that streamlined workflows for customers:
- Personalized content in-platform previews: Marketers can now see Movable Ink’s real-time, subscriber-specific content previews directly in Stensul, eliminating tool-switching and ensuring campaign accuracy from the start.
- Seamless test and review: Test dynamic content effortlessly without leaving Stensul. This streamlined workflow saves time, reduces errors, and ensures every campaign looks perfect across channels.
- Direct access and dynamic previews: Marketers can use Movable Ink Studio’s real-time, auto-generated personalized content directly within Stensul and preview subscriber-specific content without leaving Stensul.
- Streamlined workflows: New simplified testing and review eliminates external dependencies.
- Landing page integration: Marketers can effortlessly create and customize landing pages for consistent branding.
These innovations ensure marketers can efficiently create, review, and deploy real-time, personalized content, saving time while improving results.
2024: A year to collaborate and build
This deeper product integration news comes after a successful 2024 for the Stensul and Movable Ink partnership.
“2024 was an incredible year of collaboration with Stensul, driven by our shared focus on supporting our mutual customers,” said Derek Augenstein, Senior Director of North America Partnerships at Movable Ink.
“Together, we empowered marketers to create smarter, faster, and more personalized campaigns, and we fostered meaningful connections through joint in-person and virtual events. A key highlight of our partnership was the seamless integration between our platforms, which not only delivered efficiency but also eliminated potential errors in code, ensuring marketers could execute their campaigns with greater precision and confidence. This collaboration truly showcases the power of working together to drive marketing innovation.”
Real results: Tackling challenges together for the Milwaukee Bucks
In 2024, we held a virtual webinar with the Milwaukee Bucks covering how Stensul and Movable Ink Studio helped their marketing team boost engagement, build fan loyalty, increase revenue, and create a game-changing strategy for producing highly personalized emails.
As a result, The Bucks saw some impressive outcomes:
- 50% faster email creation
- 33% more email requests fulfilled
- Increased non-requested campaigns, driving higher ticket and merchandise sales
In-person events: Where collaboration came to life
Movable Ink and Stensul co-hosted and attended events throughout the year that connected ecosystem partners, shared customers, and industry leaders:
- Vegas Vibes at Adobe Summit: Kept the Adobe party going with karaoke, pub games, and gourmet hors d’oeuvres at The Oak Room Whiskey & Tequila Bar.
- Around the World with Salesforce: Showcased our joint capabilities at the Home for Marketers during Dreamforce in San Francisco and hosted a tropical Tiki Hour in Chicago during Salesforce Connections. Our joint customer, JPMorgan Chase, also took the stage at Salesforce Connections to share their digital transformation journey.
- Tech Talks in Seattle: Presented at Amazon’s Marketing Tech & Automation Summit, organized by our mutual customer, Amazon.
- Shuffleboard in Austin: Hosted a laid-back evening of games and networking with local marketers.
- Courtside Connections in Denver: Networked in style with suite seating and premium perks at a Denver Nuggets game.
- Big Ideas at THINK Summit: Shared insights and inspiration at Movable Ink’s signature NYC event.
From rocking the karaoke stage in Vegas to courtside networking at a Denver Nuggets game, Movable Ink and Stensul turned 2024 into a year of product innovation, connection, and success.
It was truly a year of transformation and shared success in 2024. Now, with a deeper product integration, 2025 is cued up to be a big one for Stensul and Movable Ink.
