Stensul and Movable Ink are revolutionizing how marketers create and deliver personalized content. A newly enhanced platform integration takes this partnership and experience to the next level in 2025.
The Stensul Platform enables teams to create on-brand, render-tested marketing assets easily and efficiently, so they can spend more time optimizing marketing performance that impacts the business. Movable Ink, the AI-powered personalized content platform automatically transforms data into personalized content across touchpoints at the moment of engagement, helping brands deliver more relevant customer experiences at scale. Together, the Stensul–Movable Ink integration enables marketing teams to streamline workflows, craft highly engaging content, and deliver seamless customer experiences.
[NEW] Enhanced platform integrations
The Stensul–Movable Ink integration just got smarter, empowering enterprise marketing teams to create personalized campaigns faster and with fewer hurdles.
Enhanced platform integration includes easy previews of how Movable Ink content will appear for each unique subscriber, simplified resting and review workflows, and the ability to use the Stensul–Movable Ink integration for email creation
“Movable Ink has been a valued Stensul partner for years,” said Noah Dinkin, Founder and CEO of Stensul. “After witnessing how powerful the Stensul–Movable Ink integration has been for our joint customers, we were eager to deepen the integration between our platforms, providing new dynamic preview capabilities of Movable Ink content directly within the Stensul Builder. Users love it and are able to save even more time while producing great campaigns.”
This constant collaboration led to new features that streamlined workflows for customers:
- Personalized content in-platform previews: Marketers can now see Movable Ink’s real-time, subscriber-specific content previews directly in Stensul, eliminating tool-switching and ensuring campaign accuracy from the start.
- Seamless test and review: Test dynamic content effortlessly without leaving Stensul. This streamlined workflow saves time, reduces errors, and ensures every campaign looks perfect across channels.
- Direct access and dynamic previews: Marketers can now access the dynamic preview capabilities of Movable Ink content directly within the Stensul Builder. The newly enhanced platform integration includes previews of how Movable Ink content will appear for each unique subscriber.
- Streamlined workflows: New simplified testing and review eliminates external dependencies.
These innovations ensure marketers can efficiently create, review, and deploy real-time, personalized content, saving time while improving results.
“Today’s marketers are under pressure to deliver smarter, faster, and more personalized campaigns than ever before,” said Adam Stambleck, President at Movable Ink. “Our integration with Stensul meets that challenge, giving marketers the tools to create campaigns with unmatched efficiency and precision, delivering flawless customer experiences every time.”
2024: A year to collaborate and build
This deeper product integration news comes after a successful 2024 for the Stensul and Movable Ink partnership.
Real results: Tackling challenges together for the Milwaukee Bucks
In 2024, we held a virtual webinar with the Milwaukee Bucks covering how Stensul and Movable Ink Studio helped their marketing team boost engagement, build fan loyalty, increase revenue, and create a game-changing strategy for producing highly personalized emails.
As a result, The Bucks saw some impressive outcomes:
- 50% faster email creation
- 33% more email requests fulfilled
- Increased non-requested campaigns, driving higher ticket and merchandise sales
In-person events: Where collaboration came to life
Movable Ink and Stensul co-hosted and attended events throughout the year that connected ecosystem partners, shared customers, and industry leaders:
- Vegas Vibes at Adobe Summit: Kept the Adobe party going with karaoke, pub games, and gourmet hors d’oeuvres at The Oak Room Whiskey & Tequila Bar.
- Around the World with Salesforce: Showcased our joint capabilities at the Home for Marketers during Dreamforce in San Francisco and hosted a tropical Tiki Hour in Chicago during Salesforce Connections. Our joint customer, JPMorgan Chase, also took the stage at Salesforce Connections to share their digital transformation journey.
- Tech Talks in Seattle: Presented at Amazon’s Marketing Tech & Automation Summit, organized by our mutual customer, Amazon.
- Shuffleboard in Austin: Hosted a laid-back evening of games and networking with local marketers.
- Courtside Connections in Denver: Networked in style with suite seating and premium perks at a Denver Nuggets game.
- Big Ideas at THINK Summit: Shared insights and inspiration at Movable Ink’s signature NYC event.
From rocking the karaoke stage in Vegas to courtside networking at a Denver Nuggets game, Movable Ink and Stensul turned 2024 into a year of product innovation, connection, and success.
It was truly a year of transformation and shared success in 2024. Now, with a deeper product integration, 2025 is cued up to be a big one for Stensul and Movable Ink.
