Team Stensul, Author at Stensul

Marketing

Marketing Masters: Ann Handley on How Content Marketing and Email Work Together

Content marketing expert, Ann Handley, weighs in on the future of content in email marketing, and why you can’t have one without the other.

Proving Email ROI: A Step by Step Guide

Struggling to quantify the value of email marketing? Let’s explore the ins and outs of email ROI.

Marketing

What’s An Email Marketer Worth?

Wondering whether email marketing is worth the investment? Short answer, yes, always!

Marketing

What is Email Generation?

We’re changing email marketing forever. Here’s how…

How to Find the Right Martech Pros For Your Team

Not sure what skills you should be searching for? Here’s our rundown.

Marketing

Marketing Masters: Erica Seidel on the State of Executive Recruiting in Martech

Ever wondered what that martech recruiter is looking for when she’s interviewing you? Erica Seidel reveals all.

How to Minimize the Impact of Last-Minute Email Revisions

Sick of a stakeholder asking for another “final” change? We feel you.

How to Avoid Martech Bloat

Struggling with tiredness, frustration, and bad vibes from coworkers? You may be suffering from martech bloat.

Marketing

Marketing Masters: Scott Brinker Reveals the Future Martech Roadmap

Scott Brinker is synonymous with martech. So what does this well-known chief marketing technologist think about the future of his rapidly expanding industry?

Getting Your Email Marketing and Brand in Alignment

Wondering how to translate your brand marketing into engaging email campaigns? Here’s how.

How to Ensure Unified Branding When You Have a Distributed Marketing Team

Moved to a distributed marketing team structure and never going back? We get that, now let’s talk branding.

Is the Democratization of Marketing Inevitable?

We’ve already seen huge power shifts in the way consumers and brands interact, but will this lead to the full democratization of marketing?

Posts by: Team Stensul