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Posts by: Team Stensul

The Hidden Costs of Building Emails—And How to Beat Them

The Hidden Costs of Building Emails—And How to Beat Them

Have you ever considered what the REAL cost of that marketing email is? From agency fees to developer hours to every little line item in between, we uncover the hidden costs behind you email creation process.

How To Scale Email Marketing by Distributing Production

How To Scale Email Marketing by Distributing Production

If your company has customers worldwide or teams in different countries, maintaining strong brand guidelines to ensure brand and legal compliance is vital. Chances are, your brand has one central marketing team (a single team in one location) producing all its emails.

5 Ways WYSIWYG Email Editors Come Up Short

Marketing

5 Ways WYSIWYG Email Editors Come Up Short

Improved email editors are here for many enterprise-focused legacy email editors! But where do they fall down in your creation process?

The #1 Marketing Ops Team Challenge & How To Solve It

The #1 Marketing Ops Team Challenge & How To Solve It

Earlier this year, we conducted a marketing operations survey and learned something we probably all knew: Good email marketing takes a lot of time.

How To Create Email Branding Consistency

Marketing

How To Create Email Branding Consistency

A company’s brand—its identity—means everything when it comes to reputation, perception, trust, and value to customers.

Building a Marketing Operations Team? Here’s What You Need to Know

Marketing

Building a Marketing Operations Team? Here’s What You Need to Know

One man’s approach to email operations, how his team serves the company’s needs, and why it was a no-brainer to bring deployment in-house.

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