Can your marketing organization let others in the company create quality, on-brand emails?
As a marketer, you might feel decentralization is not all good. It’s like you have a handful of sand, and the grains are slipping through your fingers. You slowly lose control.
Decentralized email creation can be problematic. Emails riddled with typos, containing messaging and design that are off-brand, and produced in ways that negatively impact deliverability and diminish performance can become all too familiar.
It doesn’t have to be that way.
