A technology company that provides up-to-second financial markets information and reports the news about that around the world took 2-3 days to create emails. HTML coding, done in their Eloqua ESP, and a manual approval process, that forced multiple revisions, were the time-stealers. Stensul let them empower marketers to create their own emails, dramatically slashing edit rounds. The number of emails created doubled, each taking 30 minutes or less.
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