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A beginner’s guide to the content supply chain

Have you noticed that your company’s content supply is quickly becoming ineffective because of inefficiency? Like many Marketing teams, leaders have to do more with less: smaller budget, fewer resources, and the wrong campaign creation tools. These issues bleed into other teams and drag down processes. It all starts with one off-brand email campaign, then quickly snowballs. Discover how to make your content supply chain more efficient through proper business alignment, the right tools, personalization and more when you download the eBook, “A beginner’s guide to the content supply chain.” Get it today.