Marketing Every Company Will Have a Marketing Creation Platform (we just raised a $34.5 million Series C to make that happen) Read more
Best Practices, Marketing, Marketing Ops What freedom in an email creation framework looks like Read more
Generative AI, Marketing, Martech Six ways to use AI right now to create better marketing emails Read more
Best Practices|Marketing5 Things to Remember When A/B Testing EmailsReady to start A/B testing? Here are a few critical components to keep in mind.
Best Practices|MarketingEmail 101: Successful A/B TestingJust entering the world of email marketing and not sure where to start when it comes to A/B testing? Here’s what you need to know.
Best Practices|Marketing5 Signs That Your Email Programs Are Under ResourcedFeel like your email team is always playing catch up and struggling to meet deadlines? It might be your fault.
Best Practices|Marketing5 Things to Check When Your Email Performance DropsSeeing a decline in opens and clicks and not sure why? Here’s a few possible culprits and how to reverse the trend.
Best Practices|MarketingSpring Cleaning: How to Clean Your Email ListIt's officially spring cleaning season, and it's the perfect time to refresh your email marketing lists.
Best Practices|MarketingConquering Brand Guidelines for Email: The Complete Marketer’s RoadmapHow brands can successfully tackle the nuances of on-brand email creation.
Best Practices|MarketingWrestling with Email Responsiveness Issues? Keep These Mobile Tips in MindConstantly struggling to ensure your emails are mobile responsive? We’ve got some simple tips for you to make your troubles vanish
Best Practices|MarketingResponsive Emails: Myths and MisconceptionsThink you know everything about mobile-responsive emails? Think again.
Best Practices|Marketing4 Ways to Make Designers and Email Marketers Work Better TogetherAre your email marketers and designers always at war? Bridge the divide with these four simple changes.
MarketingThe Key Characteristics of High-Performing Email Marketing TeamsWondering if your email marketing team has what it takes? We break down the characteristics you need to cultivate.
Marketing|Marketing OpsWhy Does it Take so Long to Get an Email Out the Door?Every enterprise email marketer asks themselves this question, and we’ve got the answers.
Marketing|Marketing OpsNeed to Improve Your Email Generation Process? Ask These 5 QuestionsStruggling to create emails without significant delays and roadblocks? Here’s what you need to ask yourself to get better.