What your CMO needs to know about email creation
You know something your CMO might not: Email marketing works really well, but email creation doesn’t. Learn how to convince your CMO that overcoming email creation challenges will boost business performance.
How a top drugstore chain cured email creation woes with change management
One of the leading drugstore chains serves just under half of all U.S. shoppers. In 2021, the company sent 8.8 billion emails to promote pharmacy services, a wide range of consumer packaged goods, and a loyalty program. However, with many tedious, manual steps, it took three days to get an email created—even for rush projects. […]
Bisnow goes from lackluster email results to making a big impact on the business
Bisnow is a company that helps the commercial real estate community do more business via their digital media platform and the 340+ events they produce annually. The pandemic-driven shift to all-virtual events brought the deficiencies of building emails in their MAP into stark focus. On top of taking more than three hours to create a […]
7 Tales of Horror in Email Creation
How to make your email review & approval process efficient
An inefficient email review and approval process can lead to confusion, errors, or missed deadlines. Learn how you can make your process faster and more efficient.
Forrester & Stensul Webinar: Diamond in the Rough
Designing a Marketing Operations Team to Shine
How an Email Creation Platform makes a MAP/ESP migration easier, faster, and less costly
Moving to a new MAP/ESP is a major decision that can have a significant impact on your organization’s email marketing programs. Learn how you can make the change easier, faster, and less costly.
Accolade handles higher email creation volume with more email creators
Accolade, a new kind of healthcare company, was creating marketing emails with an inefficient process that took hours to yield a single email. More than being time- and resource-intensive, this approach wasn’t scalable. That was key as email creation needed to keep up with the company’s aggressive growth plans. To overcome the limitations and risks […]
The email creation team playbook
Winning the email creation game is all about process, people, and technology. Learn how to change your email creation game for the better with this eBook.
Optimized email performance makes big impact on sales
A division of the world’s largest health insurer used email heavily for sales prospecting, customer retention, and communicating changes in programs and procedures. It was not doing as well as needed it to be, however. With the Stensul Email Creation Platform™, they regained 200+ hours/month for email marketers to run A/B testing and personalization efforts. […]