Team Stensul, Author at Stensul

Fine Jewelry, Clothing, and Furniture are Better Hand-made. Not Emails.

It's impossible to have an agile email creation process when every email is hand-coded. Yet many, if not most, teams still make emails that way. It doesn't have to be that way. This posts explains what you can do to produce more emails quickly and in a quality manner..

Why is Email Creation Such a Pain When it Doesn’t Have to Be?

Email marketers suveyed by stensul used the word "painful" to describe creating an email because they use methods that take days, not hours. This post explains how to eliminate the pain and get creative, effective emails done...well...pain-free.

Why martech leaders struggle to take full advantage of their martech stack: A conversation with martech expert Anita Brearton [Part Two]

In part two of stensul's interview with Anita Brearton, the martech industry expert discusses the challenges that come with managing a martech stack, as well as the teams that own marketing technology versus those who are using the technology.

Announcing Stensul’s Q1 2021 Snapshot Report on Email Creation Processes

In our first ever snapshot report on email creation processes, we surveyed hundreds of email marketers on everything from the number of emails they create each month to the email design approaches being used.

How the martech industry is evolving and where email marketing fits into it all: A conversation with martech expert Anita Brearton [Part One]

Martech industry veteran and CabinetM CEO Anita Brearton shares her insights on all the ways marketing technology platforms are evolving, where email solutions fit into the martech stack and what she's learned during the past year.

Marketing ops

The 9 ‘must have’ features that make up an Email Creation Platform

For marketing operations teams evaluating email creation solutions, these nine features are a must have to accelerate the email creation process.

Best practices

Agile marketers are better equipped to accomplish key martech initiatives [Gartner]

According to Gartner's most recent Marketing Technology Survey, marketers who adopted agile approaches not only made more progress on critical martech initiatives, they were more likely to overcome the challenges of 2020.

Stensul starts off the year on a high note: Named to “Best Places to Work” List by Built in NYC

Built In, a hub for both enterprise and startup technology professionals, ranked stensul in the top 50 Best Small Places to Work in NYC for 2021. Companies that make Built In's list are ranked on compensation, benefits, culture and commitment to diversity and inclusion.

Email Marketing: What brands get wrong about the email creation process

To remain competitive, marketing operations and email creation teams will need to move beyond outdated processes and implement solutions that enable more agile email creation processes.

Top 5 email marketing insights from Stensul’s partners

As we near the end of 2020, stensul has curated a list of the top email marketing insights from the technology companies helping drive our industry forward.

Martech expert Scott Brinker on the “8 P’s of Self-Service Martech”

Stensul CEO Noah Dinkin caught up with the godfather of martech Scott Brinker to discuss Scott's "8 P's of Self-Service Martech" model and how it can bring more agility to the email creation process.

Modular email design provides marketer flexibility and design consistency

Marketing

Email Modules: The secret to agile email creation

Email modules keep marketing teams from having to recreate the wheel every time they build an email. By using a modular design approach, teams accelerate campaign launches and streamline creation processes.

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Posts by: Team Stensul

Fine Jewelry, Clothing, and Furniture are Better Hand-made. Not Emails.

Why is Email Creation Such a Pain When it Doesn’t Have to Be?

Why martech leaders struggle to take full advantage of their martech stack: A conversation with martech expert Anita Brearton [Part Two]

Announcing Stensul’s Q1 2021 Snapshot Report on Email Creation Processes

How the martech industry is evolving and where email marketing fits into it all: A conversation with martech expert Anita Brearton [Part One]

The 9 ‘must have’ features that make up an Email Creation Platform

Agile marketers are better equipped to accomplish key martech initiatives [Gartner]

Stensul starts off the year on a high note: Named to “Best Places to Work” List by Built in NYC

Email Marketing: What brands get wrong about the email creation process

Top 5 email marketing insights from Stensul’s partners

Martech expert Scott Brinker on the “8 P’s of Self-Service Martech”

Email Modules: The secret to agile email creation

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Posts by: Team Stensul