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The Creative Brief

Perspectives on marketing, marketing operations, martech, and email and landing page creation

Governed Creation
January 21, 2026

Introducing, Governed Creation™

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August 27, 2018

Why You Need to Pay Attention to the Sexy Subject of Email Compliance

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August 22, 2018

Mobile Responsive vs. Mobile Optimized: What’s the Difference?

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August 20, 2018

How to Escape the Black Hole of Email Testing

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August 15, 2018

One Marketer’s Take: The Pros and Cons of Modular Email Templates

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August 13, 2018

How Are You Building Your Marketing Emails? A Guide to Templates, Editors, and Agencies

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August 8, 2018

Your A-Z Guide of Essential Email Marketing Terms

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August 6, 2018

An Inside Look at the Pros and Cons of Using Agencies for Email Marketing

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August 1, 2018

Marketing Masters: Trustpilot’s Nick Bhutani on the Makeup of Marketing Operations

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July 6, 2018

How a Marketing Operations Team Transforms Your Company’s Email

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March 14, 2018

The Hidden Costs of Building Emails—And How to Beat Them

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February 13, 2018

How To Scale Email Marketing by Distributing Production

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January 17, 2018

5 Ways WYSIWYG Email Editors Come Up Short

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